CLIENT: Station Gallery

TYPE: Outdoor Screens

DETAILS: A series of outdoor advertising screens to promote Station Gallery.

THE PROBLEM: Station Gallery needed a series of outdoor advertising screens to promote awareness of the gallery while showcasing visual art. The slides were required to include a boilerplate tagline along with location messaging. Versatility and longevity were a priority.

THE APPROACH: Two similar but distinct concepts were developed as a rotating series of slides that cycled between a gallery and art showcase.

THE RESULTS: Standardized layouts were chosen for that could easily be updated to switch photo and/or artwork without need for a complete redesign.